From Nada to NIL.
Build the brand that outlasts the jersey.
The membership platform for student-athletes (middle school through college) and their parents. Learn how to navigate NIL, build a personal brand and connect with national companies.
Mark Hayes — built this because the right information at the right time changes everything.
Mark Hayes spent years inside professional sports and brand partnerships watching athletes at every level win and lose at NIL in real time. He saw talented athletes leave real money and real opportunity on the table. Not because they lacked ability. Because nobody gave them a clear roadmap and said, here is exactly how this works. From Nada to NIL is that roadmap. Built from the ground up for student-athletes who are serious about building something that lasts far beyond their playing career. The book came first. The platform is what comes next.
From identity to contracts to taxes — the full playbook.
Get NIL questions answered instantly, grounded in the latest rules.
Elite members get monthly sessions with Mark Hayes.
Verified athlete profiles searchable by national brands.